Making sure that milk is always on the table is an easy way you can help build a strong family.
Milk is naturally nutrient-rich like no other beverage, and provides 9 essential nutrients that your family needs.
Buiding Strong Families with Milk
New Survey Reveals What's Missing From The Dinner Table
A new online survey of 1,045 moms by the National Milk Mustache "got milk?"® Campaign reveals that Americans have gotten the message about the importance of dinner together - but may not be making the most of their family dinner time, especially when it comes to good nutrition.
Here's what they said:
Moms recognize the value of having dinner together.
- 69% of moms say they get their whole family together around the table five or more times a week.
- 77% of moms think that family dinner is an important opportunity to teach kids about good nutrition.
Dinner is used as a time to connect with family.
- 71% of moms said their families help them prepare dinner.
- 88% of moms agree that dinner time is a time for families to connect.
Families may not be getting the nutrients they need when they sit down to dinner.
- Less than 36% of moms are serving milk with dinner, which means soft drinks and other sugary beverages may be edging milk off of the dinner table.
- Less than 10% of moms actually drink milk with dinner, despite research that suggests that moms who drink milk are more likely to have daughters who drink milk.
Moms know that dinner is an important time to connect and share nutrition information, but some may be stumped about how to get quality conversation going with their families. Below, find some conversation starters to help families "Milk the Moment" at dinner.
- If a movie were made about your life, what star would play the role of you?
- If you could start a new family tradition, what would it be?
- Who in the world would you like to meet and why? Raise your glass of milk and we'll toast to them.
About the Survey
The survey was conducted by KRC Research via nationally representative telephone survey of 1,045 moms conducted February 12 - 17, 2010. Demographic weights were applied to the data to ensure the sample accurately reflected the total population of U.S. adults, 18 years of age and older. The margin of error for the study is +/- 3.1% at the 95% confidence level.
